Understanding Your Target Audience in Challenging Times

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Understandnig your Target Audience in Challenging Times Webinar Banner

Understanding Your Target Audience in Challenging Times

If you haven’t already registered for our Ahead of the Curve webinar series, you’re not going to want to miss this next installment. This Wednesday, we’re conducting the 4th session in our Ahead of the Curve series. This webinar will discuss the importance of persona-based marketing, and how you can ensure your marketing messages address […]

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16 x 24 Double Sided Graduation Signs

Grad season is upon us, and unfortunately many grad ceremonies and banquets have been postponed. Strand Media has partnered with Painted Light Photography in Lacombe and Donnelly Photography in Red Deer to produce custom lawn signs to commemorate the class of 2020 high school students. 16 x 24 double sided signs Customize for any school […]

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multi-channel marketing

WHAT IS MULTI-CHANNEL MARKETING?

Are you implementing a single, consistent brand and message across multiple marketing channels? Multi-channel marketing allows you to cast a wider net. This strategy targets your audience on channels they’re most comfortable interacting with. For many this often includes websites, social media, email, search engines or pay per click (ppc). Others prefer to learn about […]

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A good-looking website is the first step to developing a digital marketing strategy

A Good-Looking Website Is Only The First Step

Not all business owners recognize a well-designed website is essential. Often, it feels like Facebook or a different social media platform is good enough. Others believe a good-looking website is all they need for their online presence. Yet, this is unfortunately not the case if you want to your target audience to find you. It’s […]

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Who actually owns your website? Blog post feature image

Do You Own Your Website Domain & Other Properties?

If we asked you, “Who owns your website properties?”. Most business owners would answer along the lines of, “I paid good money to a website design company to create my site, of course I own it!”. Unfortunately, this is not reality. But, why would you not own what you paid for? The fact is that […]

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