Websites are great, they can act as a 24/7 salesperson for your business. Their even more beneficial when you know who your ideal customer is. A defined target audience can help develop a more optimized website. Allowing an increase in leads and sales conversion. Which is why developing and choosing a target audience is important. There’s […]
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As you learned in 75 Marketing Strategies for Small Business (Part 1), you need marketing solutions that fit your goals. No industry marketing strategies are the same. All business marketing needs to be unique to your individual brand. To stay up-to-date with our latest articles be sure to follow us on the Strand Media Facebook page. Now, […]
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If you missed our first article, What Is A Digital Marketing Strategy, and you’re new to the world of online marketing strategies, it’s a great place to start. Otherwise, let’s dive deeper into the development of your digital marketing plan. The world of internet marketing can get confusing. Which is why there are professional marketing agencies out […]
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Let’s start with a simple answer to the question, what is a digital marketing strategy? Any marketing efforts that happen on the internet or with the use of an electronic device. It is a marketing practice that uses multiple digital tactics and channels to connect with your audience. This includes digital devices, digital platforms, digital […]
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Whether business to business marketing or business to consumer, you need a marketing plan that fits your goals and brand. Marketing strategies come in all shapes and sizes. No industry is the same and neither are the individual companies within that industry. All small business marketing needs to be unique to your brand culture. For the […]
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When marketing your small business, especially a start-up, it can seem like everything is out of reach financially. Small business marketing doesn’t need to be expensive. If need be, you can do it yourself on a low budget. Remember that doing it your self can still be costly. The number one cost being your time. […]
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